From: redpointai

Trust and safety are considered critical for HeyGen’s business, especially since they serve large Enterprise customers [00:00:00]. Their work in this area focuses on two main aspects: the creation of avatars and the video content produced [00:00:09].

Avatar Creation Safety

To ensure trust and prevent misuse, HeyGen implements strict measures for avatar creation:

  • Consent Requirement Every avatar created on HeyGen requires a video consent format [00:00:17].
  • AI Verification The platform utilizes advanced AI to match the consent footage with the person creating the avatar, making it “almost impossible” to create someone’s avatar without their consent [00:00:23][00:00:29].
  • Human Moderation In addition to AI review, a dedicated human moderation team conducts reviews of the footage to ensure everything is as expected [00:00:33][00:00:37].

Content Moderation

HeyGen maintains a platform moderation policy to govern the video content created:

  • Prohibited Content The policy disallows content such as hate speech, misinformation targeting children, and any political campaign or related information [00:00:44].
  • Hybrid Solution Content moderation employs a hybrid solution combining AI models and human review to enforce these policies [00:00:56].